Ubi Banca // Performance Mapping
February 5, 2020
The Legend of the Monster of Tarantasio // Hologram
February 5, 2020
LORO PIANA GALA DINNER
VIDEO MAPPING
Classical architecture welcomes hi-tech storytelling in a blend of refinement, technology and handcraft innovation.
WOA blends tradition and art with innovation and technology, in a refined depiction of the magic of video mapping. The ancestral setting of Palazzo Reale is transformed as the vaulted ceiling seems to open to reveal sky and silky flowing fabrics, a metaphor for looking further than what one can see at first, inspiring people to always look beyond.
Creative director:
Davide Asker Carioni
Executive producer:
Giuliana Pajola
Motion graphic designer:
Edoardo Olivetto
Video editor:
Nicolò De Vecchi
Riccardo Apeddu
Tecnhical equipment:
D&D
Client:
Loro Piana
Agency:
Adverteam
Date:
Feb, 2019
